Larry Tracy Presentations that get "buy-in" Tracy Presentation Skills Listen to Larry's interview on SalesRepRadio “You have been a splendid spokesman for America... an extraordinarily effective speaker…meeting with hundreds of audiences at the White House and in communities across the country, as well as abroad.” President Ronald Reagan "I have never read more enthusiastic seminar evaluations. You showed our people how to convert arcane and complex technical information into a clear and persuasive presentation." Bill Fender Manager Human Resources LOGICON Operating Systems Arlington, VA

Larry Tracy

Profile

“An extraordinarily effective speaker” is how President Ronald Reagan described Larry Tracy. He was an Army colonel assigned to the State Department at the time, debating controversial foreign policy issues throughout the country.

He is now cited as one of the top presentation skills trainers/coaches in the country in publications such as the Information Please Business Almanac and SourceBook and What to Say When You’re Dying on the Platform.

He brings real-world experience, not theory, to the field of presentation skills training. He headed the Pentagon’s top briefing team, responsible for daily intelligence presentations to the Chairman of the Joint Chiefs of Staff, the Secretary of Defense and other Defense Department officials.

Because of his reputation for exceptional presentation skills, the State Department requested the Army to assign him to the Department. He subsequently spoke and debated almost 400 times on controversial foreign policy issues before some of the most demanding, even hostile, audiences in the country, leading to the praise from President Reagan.

He is on the cover of the July 2005 issue of American Speaker Magazine, and his speech “Taming Hostile Audiences” is described by the Editor, former chief of speechwriting in the White House, as “an outstanding speech…teaching a number of invaluable lessons in how to give a winning performance, even to the most hostile of audiences.” The speech had originally been delivered in January 2005 to the Washington, D.C Chapter of the National Speakers Association, and was subsequently published in the March 1, 2005 Vital Speeches of the Day, along with speeches by President Bush and then-Fed Chairman Greenspan

His website has been in the number one position on Google since September 2004 in response to the search for “Persuasive Presentations.” Larry’s book, The Shortcut to Persuasive Presentations, distills the techniques he teaches in his executive workshops. He is writing a second book with the working title “BUY-IN: A Presentation System to Win Over Bosses and Clients.”

He has appeared on numerous television programs, including Crossfire, Nightline, and CNN World news, as well as Spanish-language news programs. A graduate of St. Joseph’s University in Philadelphia, he holds an MA from Georgetown University, and is a graduate of the U.S. Army Command and General Staff College and the Inter-American Defense College.

He also conducts workshops in Spanish for Latin American executives who must deliver their presentations in English, helping them learn in their native language how to do so in the time-sensitive, "bottom line" style to which U.S. clients are accustomed. He has lived in Argentina and Bolivia, and has traveled widely in Latin America.

Keynote and/or workshop topics

The following are topics, which Larry Tracy can deliver for keynote or other conference presentations. No matter what the theme of the conference --medical, financial, technical, etc.--Larry’s content-packed presentations contain advice on communications, vital in all fields, which audience members can immediately put into practice. He is also available for breakout sessions and one or two day workshops.

• Getting “Buy-in:” The Objective of All Presentations: Most presentation skills training focuses on delivery techniques, body language, vocal inflection, etc. These are indeed important, but the objective for ALL presentations is to gain willing and enthusiastic “Buy-in” of what the presenter is “selling.” In this session, attendees learn a systematic method to achieve such agreement from audience members/clients.
   
• Taming Hostile Audiences: Persuading Those Inclined More to Jeer than Cheer: Unfortunately, the “real world” is filled with people who are opposed to positions being taken by speakers. Such challenges can range from unhappy shareholders at a corporate meeting to angry constituents at a political gathering to frustrated parents at a PTA meeting. Do not despair. In this session, Larry Tracy, who has faced many hostile audiences, will demonstrate his tested way to win over such audiences.
   
• How “Fear of Speaking” Can Actually Make You a Better Speaker: Speaking in front of a group consistently ranks as one of the top phobias in the United States, and much of the literature and training on public speaking carries the message that you must overcome this fear before you can be an effective speaker. That is wrong—you should be a bit nervous, because nervousness can generate enthusiasm when converted to positive energy. Larry Tracy will show an easy–to-learn-and-implement method to use “stage fright” to become a better speaker.
   
• Oral Presentations for Government Contracts: Since the mid-1990’s, the Federal government, and many State governments, have revised the procedure for awarding contracts. Previously, contracts were awarded based on the merits of the written proposal. Now, however, many government agencies require an oral presentation be made by the technical experts who will actually carry out the terms of the contract. Program managers and engineers must now become “sellers” as well as “doers” in what is often the tie-breaker for winning a lucrative contract. In this session, attendees learn a proven method to make winning “ orals”

Larry's contact details

To contact or book Larry Tracy please visit him online at www.tracy-presentation.com  or you can email him at info@tracy-presentation.com   Phone: +1 703 360 3222 .