In my opinion, direct mail is one of the most under-appreciated marketing tools at a speaker’s disposal. Just look at the numbers. The average response rate for email is a measly 0.12%. In comparison, the average response rate for direct mail comes in at a staggering 4.4%! While emails are certainly cheaper to send in […]
Tag Archives | public speaking gigs
Become a Headliner with Crazy Titles
Grab people’s attention with crazy titles that demand a double-take. Brainstorm Come up with 5-10 new titles for your topic. Use hot topics in the news and wrap your title around it. Make it more Captivating Add in numbers, the word “you” or “your”, think about how you can make it crazy. It’s just brainstorming! […]
Increase your Reach with a Service Organization
The path to becoming a paid professional speaker is paved with speaking gigs. You need “stage time” to polish your act, to find and share your authentic voice, to become a seasoned storyteller. And while you’re working your way up, practice with free engagements. Contact 5 local service clubs or business associations You can find […]
Connecting with Associations
For each target audience you feel you serve, find associations that benefits or consists of your target audience. Seek them out. To earn their admiration, present new strategies and skills to help improve their industry and the skills of the participants. The key here is how you can benefit them, set aside how they can […]